An Innovative Strategy for an Innovative Company

Seeking to differentiate Kamsa's product from competitors, we developed a new positioning that leveraged our strategic technology consulting services and deep experience in the tech industry. Along the way, we served as a brand advisor and identified an opportunity: to simplify the brand structure and use the product name as the company name. We updated the product identity, redrew the mascot, and then updated the website look and feel.

Three Furies is a certified woman-owned business, brand, and content strategy agency with deep experience in the legal marketing sector, including digital marketing analysis, brand and digital design, communications strategy, and advertising campaigns.