6 Oct 2023
Is the 5 Year Strategic Plan Dead?
Well, not exactly. But it's not the right tool for this moment in time.
4 Aug 2023
Experimenting with AI? Start small with these 3 tools that might already be lurking in your tech stack.
When it comes to experimenting with AI, for many small businesses, nonprofits, and orgs with smaller budgets, the best first move is to use what you already have.
26 Apr 2023
Experimenting with generative AI? Here are three risks every marketer needs to consider.
“How are we leveraging AI in our marketing efforts?”
If your boss hasn’t already asked this question, they will soon. Whatever your answer may be, you’ll want to be sure to consider the risks inherent in integrating generative artificial intelligence tools with your workflows.
31 Mar 2023
Does Your Company's Digital Marketing Reflect Its Commitment to Equity?
The way the legal industry talks about diversity, equity, and inclusion is about to change. Are you ready?
8 Mar 2023
Your Firm Needs a Digital Marketing Health Assessment
The focus on digital marketing to drive lead generation is essential for B2B companies.