27 Mar 2024
Utilizing Inclusion Networks
Inclusion networks have certainly grown up from the early days when they were conceived of as essentially support groups but are they being underutilized? Let's discuss.
21 Mar 2024
The Importance of DEI Reporting for Law Firms
Reporting is an important part of communicating your DEI efforts. We recommend asking these 4 questions to improve your reporting practices.
27 Feb 2024
Law Firm Staff: DEI's Forgotten Population
When it comes to DEI at law firms, there is a “final frontier” that most firms ignore: Staff.
8 Feb 2024
Why DEI Matters Everywhere
"Our international colleagues think DEI is an American thing," a client at a major law firm said to me when we were talking about the Three Furies DEI comms report.
9 Nov 2023
Project Management
Had some interesting conversations about project management today.
The upshot was that project management is just as important as the creative and technical deliverable. Without great project management, projects fail -- no matter how great the idea or execution might be.
18 Oct 2023
How Has the Communications Field Changed?
Observations of the ever evolving communications field.
13 Oct 2023
Benefits of a Digital Health Audit
In today's market, successful law firms must leverage digital marketing to drive lead generation, build brand awareness, and increase ROI. But when was the last time you audited your digital communications tools? Never? Can't recall? Let us help. We will analyze your data by practices/sectors — including email, social, website, and SEO — and provide a report with tactical recommendations to help you boost performance and optimize your investment.
10 Oct 2023
Outsourcing Creative Services
If you lead a small or medium sized organization (think: well-funded start-ups, law firms with fewer than 500 lawyers, nonprofits that are working with $5 million in annual program budgets), you should probably be outsourcing your marketing and communications to a small agency, with an internal director or manager to set priorities and strategy.