9 Nov 2023
Project Management
Had some interesting conversations about project management today.
The upshot was that project management is just as important as the creative and technical deliverable. Without great project management, projects fail -- no matter how great the idea or execution might be.
8 Mar 2023
Your Firm Needs a Digital Marketing Health Assessment
The focus on digital marketing to drive lead generation is essential for B2B companies.
17 Oct 2018
Making Smarter Decisions
For a small nonprofit upstart, we consulted with the co-founders on a tool to use in their strategic planning: a decision matrix that would help them evaluate and prioritize projects.
1 Feb 2018
Celebrating Female-led Businesses
We’re proud to announce that we’ve received our Women’s Business Enterprise (WBE) Certificate!
5 Feb 2016
Bettering your Business in 2016
We love our co-working space at The Yard LES.
22 Oct 2014
An Artful Launch
When the HR Certification Institute (HRCI), leaders in the HR accreditation field, rebranded this year, they tapped us to design an ad campaign for the launch.
7 Apr 2014
Brooklyn Gets a Taste of Tipsy
Last year, we told you about the launch of Tipsy, a wine and spirits store co-owned by Three Furies founder, Amanda.
13 Jul 2013
Personal Training
Our marketing and sales guidance led the management team of Uplift to refine their offering based on target demographics, design new promotions to leverage off-peak classes, and increase marketing for their strong outdoors and personal training offerings. We helped devise messaging to target specific demographics, such as new mamas, and create budget-friendly postcards to distribute around the Flatiron district, especially in Madison Square Park, where they host outdoor classes and running groups. Inspired by their incredibly open rate, we convinced them to expand their email marketing program, which immediately yielded results—the ultimate payoff for any fitness client.
24 Jul 2012
Creative Staffing
Run-down of roles and responsibilities for an in-house creative services team.